Comprehensive website promotion Comprehensive website promotion on the Internet involves working with several promotion channels simultaneously: SEO, contextual advertising, SMM, email newsletters. Together they help each other. For example, a potential client came to the site from search results, looked at products, but did not buy anything. To remind about these products, contextual advertising (remarketing) “catch up” with him, and to create awareness, ads are shown (targeted) on social networks. For each project we develop an individual strategy, which depends on the goals and budget size. Save on the cost of attracting a client while simultaneously using the most effective promotion tools. Detailed site analytics will allow you to find its weak points, and comprehensive development will make it more attractive to search engines. Consequently, rankings in search results will rise and traffic will increase. Then the site will start bringing you more profit. |
SEO
Our task is to bring the site to the top for suitable queries and bring it into compliance with the technical requirements of the Google and Yandex search engines. As a result, you will be able to collect inexpensive traffic and leads that will make orders.
Collecting the semantic core
SMM promotion is an important part of comprehensive website promotion. The format of social networks makes it possible to constantly be in the field of view of potential clients. If you present useful content competently and attractively, users will want to communicate with the company and learn more about products or services. Consequently, social media algorithms will begin to show posts to more people, thereby increasing brand awareness.
Comprehensive website promotion includes the use of contextual advertising. It encourages the user to purchase the products he is interested in from you. Retargeting and remarketing will allow you to return “hot” customers who were interested in your products but did not make a purchase.
Email distribution as part of comprehensive search engine promotion of a website is an additional opportunity to communicate with clients. Emails with useful information will encourage users to return to your site again and again. You can attract new audiences and bring back old ones.